Who Are Chery
Who Are Chery Cars?
Chery is one of the world’s fastest-growing automotive manufacturers, recognised for its intelligent engineering, innovative technology, and commitment to delivering outstanding value. With a strong global presence and a clear vision for the future of mobility, Chery is redefining what drivers can expect from a modern car brand.
A Global Automotive Leader
Founded in 1997, Chery has grown into an internationally respected automotive manufacturer, exporting vehicles to more than 80 countries and regions worldwide. It is consistently ranked as China’s leading vehicle exporter, with millions of drivers trusting the brand every day.
Chery’s success is built on a focus on quality, reliability, and continuous improvement — principles that sit at the heart of everything they design and engineer.
Engineering at the Core
Unlike many manufacturers, Chery places engineering at the centre of its business. The company invests heavily in research and development, operating multiple global R&D centres across Europe, Asia, and South America.
Every Chery vehicle goes through over 2,000 individual engineering and quality control steps, ensuring each model meets rigorous international safety, performance, and durability standards — including those required for UK roads.
This attention to detail delivers cars that feel refined, well-built, and reassuring to drive, whether on daily commutes or longer journeys.
Advanced Technology & Innovation
Chery is at the forefront of modern vehicle technology, with a strong focus on:
Efficient petrol and hybrid powertrains
Intelligent driver assistance and safety systems
Advanced infotainment and connectivity
Comfort-focused interior design
Their hybrid technology, in particular, is engineered for smooth, seamless performance — making it ideal for everyday driving while reducing emissions and improving efficiency.
Designed for Modern Drivers
Chery vehicles are designed to meet the needs of today’s drivers: stylish, practical, and packed with features as standard. From bold exterior design to high-quality interiors, Chery combines contemporary styling with everyday usability.
The Tiggo SUV range, including the Tiggo 7, Tiggo 8, and Tiggo 9, showcases this perfectly — offering space, technology, and comfort across a variety of lifestyles and requirements.
A Brand Focused on the Future
Sustainability and innovation are central to Chery’s long-term strategy. With ongoing development in hybrid and new-energy vehicles, the brand is committed to supporting cleaner, more efficient motoring without compromising performance or driving enjoyment.
Chery in the UK
As Chery continues its expansion into the UK market, drivers can expect a refreshing alternative — a brand that combines global engineering expertise with excellent value and customer-focused design.
At Ray Chapman Motors, we’re proud to be part of Chery’s journey and look forward to introducing York- and surrounding area- based customers to everything this exciting brand has to offer.